Do You Want To Scale Your Social Startup?

My last article, Are Mobile Payments Feasible Everywhere?, found me diving into the field of mobile technologies and how they’re being used to create better solutions for poverty problems around the world. As part of that, I was looking into a UNICEF platform called RapidSMS, led by Erica Kochi.

Kochi is the UNICEF’s Innovation Unit’s co-lead and is also a frequent lecturer on new product design. In a recent article on TechCrunch, “How Do You Scale Social Innovation Startups”, Kochi describes in detail the difficulty any startup has in creating traction and builds specifically on how social innovators can grow their startups in the best way possible.